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VISION To create an awareness of Africa through conservation and responsible tourism
MISSION To provide accurate information, promote conservation, further community development through responsible tourism, and encourage knowledge of Africa, its varied history, cultures, wildlife and environments.
HOW DO WE DO THIS?
- Latest conservation and wildlife news
- Debate, discuss and consider different opinions on various subjects
- Honest and unbiased assessment of tourist destinations
- Latest developments in tourism
- Reviews on books for and about Africa and by African authors
- Promoting African art and artists, culture and History
- Promoting community development initiated by responsible tourism and conservation
- Raising awareness of conservation research and charities.
This printed newspaper is an extension of the hugely successful e-newsletter TALKING TRAVEL AFRICA that currently goes worldwide to thousands of subscribers. Past copies can be seen on website www.talkingtravel.co.za. The email versions will continue to be published and will assist in promoting AFRICA TALKS.
COVER PRICE : To emphasise the importance of conservation and responsible tourism, AFRICA TALKS will be distributed FREE OF CHARGE. Copies will be posted/couriered on request at pre-paid postal costs.
DISTRIBUTION - FREE 15 000 copies PLUS run-ons for special events/exhibitions Throughout South Africa and regional countries to S A Tourism, Travel Bureau, Information Bureau, Conservation Associations and Groups, other Media (such as newspapers, magazines, radio and TV) Colleges, international and regional out-bound, in-bound tour operators and specialist African travel agents, car hire and air-charter companies, selected services suppliers, restaurants, accommodation, galleries, book shops, etc. Contributors, advertisers for their own circulation and postal subscriptions
PRINT RUN An initial print run of 15 000 copies, increasing as expected demand requires
Leisure and Industry Special Events and Exhibitions: Extra print run according to size of event/show and guaranteed distribution
SIZE & FREQUENCY Tabloid, newsprint, 6 issues per year
ADVERTISERS Click here for details on how to promote your product
TARGET MARKET
- Anyone interested in Africa, it's wildlife and people
- Conservationists, travelers and arm-chair travelers
- Artists, photographers, historians, bibliophiles, service providers
- People unable to access on-line versions of newsletters
- Mid-to-upper budget market (not top/expensive market)
EDITORIAL AND PRODUCTION TEAM AFRICA TALKS is produced by people who have previously successfully published similar publications, have many years of writing, editing, advertising, layout, and creative work as well as very many years working in the conservation and tourism industry. |